A STUDY ON THE STRATEGIES FOR MANAGING ENVIRONMENTAL FACTORS IN BUSINESS ORGANISAITONS IN NIGERIA(A STUDY OF SOME SELECTED MANUFACTURING FIRMS IN ENUGU STATE)

This research work is aimed at finding out the strategies for managing environmental factors in Nigerian business organizations. A total number of one thousand employee which include the workers and top management staff. Questionnaire was the major instrument used in collecting data from the sample size of the population in conjunction with personal interviews, while the content of the questionnaires were presented and analysed using simple tables and percentages, the two hypothetical questions were tested using the chi-square statistical tool. The following findings were made, that goal attainment is affected by environmental uncertainty. Business environment has an impact on manufacturing firms productivity and that strategic planning management of business environmental uncertainty. Based on the findings, it was concluded that effective strategic planning is vital in the management of business environmental uncertainty, which hinders the organizational performance and productivity.